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Wal-Mart, P&G team up to make family-friendly TV...
Bentonville, Ark. ( February 11, 2010 ) Wal-Mart Stores and Procter & Gamble Co. are teaming up to produce “family-friendly” television programming to advertise dog food, batteries and cereal sold by the companies.
The first venture will be a two-hour movie on the NBC network April 16. The adventure movie, “Secrets of the Mountain,” features a single mother and her three children who use...
January 2010
8 posts
